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THE KNTR REPORT

Lake Havasu City's first Radio Station is it's first News Talk Radio Station@ Since 1970, listeners in Lake Havasu City and surrounding areas have relied on 980 AM for a variety of different formats. KNTR provides listeners with World, National and Local News, plus sports, weather, business and financial reports. KNTR is designed to attract people that want information that involves their lives and have the buying power to change it.

WHO LISTENS TO KNTR

Married - 68%. Own Residence - 83%. Employed - 53%. Men - 56%. Women - 43%. Age 35-44 - 14%. Age 45-54 - 18%. Age 55-64 - 26%. Age 65+ - 42%.

WHAT'S IN NEWS TALK RADIO

With nearly 48 million listeners weekly across 1,553 stations, the News Talk format ranked #2 in stations and audience share. KNTR covers all of Lake Havasu City with 980 AM , 97.1 FM and beyond with streaming on www.KNTRAM.com. Weekday programming includes popular show hosts and Lake Havasu City's own Speak-Out, where the listener can call in and give their opinion. Weekend programming is filled with personal interest shows and Sunday nights Twilight Zone.

HABITS OF THE NEWS TALK LISTENER

Arbitron indicates over 76% of News Talk listeners either attended or graduated from college. These listeners also showed increased affluence, as more than 40% of News Talk listeners are in household earning $75,000 or more. These same News Talk junkies are indexed #2 in likelihood of being Republicans or Independents leaning Republican. They were ranked #1 in the likelihood to always vote in Presidential and local elections. People who listen to News Talk Radio love it' spending 8 hours per week, ages 25-54 and 9 hours per week, ages 35-64.

RADIO LISTENERS WHEN AND WHERE

Time	Home	Car	Work	Other
Mon-Sun 6a-Mid	38.9%	35.5%	23.0%	2.6%
Mon-Fri 6a-10a	38.1%	37.6%	23.0%	1.3%
Mon-Fri 10a-3p	29.0%	30.2%	38.6%	2.2%
Mon-Fri 3p-7p	30.8%	45.1%	21.7%	2.4%
Mon-Fri 7p-Mid	58.3%	28.0%	10.1%	3.6%
Weekend 10a-7p	48.0%	37.9%	9.6%	4.4%

RADIO GETS RESULTS

----------------HAVASU FREEDOM BRIDGE FOUNDATION--------------

The Freedom Bridge Foundation is a volunteer community group coordinating multiple fundraising activities to achieve four objectives.

Public Access and Safety * Honor Our Vets

Economic Growth * No Tax Burden

Phase One is the Memorial Walkway of brick pavers along the Channel, available for purchase to honor loved ones. The walkway will also include historical narratiaves of our country's most important freedom events.

Visit the website at Freedom Bridge Foundation to learn more.
Our Progress In Pictures